Yuuji Urushihara (first name misspelled as "Yuji" in the U.S. broadcast) is a shoe salesman and a huge SASUKE fan and leader of the Shin Sedai. He is also the Third Grand Champion of SASUKE, and the only Grand Champion to clear the course twice. He has competed on SASUKE eight times so far, alongside his friend Hitoshi Kanno. He made his debut in SASUKE 21 and failed the Flying Chute. His first impression was in SASUKE 22, when he made it all the way to the Final Stage. Urushihara became very close to becoming the Third Grand Champion of SASUKE, but time expired when he was climbing up the G-Rope in the Final Stage. Many hoped he would acheive Kanzenseiha in SASUKE 23, but in Stage Two, Urushihara rushed his dismount on the then-new obstacle, the Unstable Bridge, and jumped back to the plank to grab it, and ultimately fell into the water. But in SASUKE 24, he made it all the way to the Final Stage again, and this time acheived Kanzenseiha by clearing the Final Stage with just 3.5 seconds left on the clock, thus becoming the Third Grand Champion of SASUKE. When the SASUKE course was redesigned in SASUKE 25, Urushihara made it to Stage Two, but failed the new Double Salmon Ladder, when the stick slid off one bar and his right foot touched the water, thus disqualifying him. In SASUKE 26, he returned and almost fell off the new obstacle- the Rolling Escargot-, which took out his friend Kanno Hitoshi, but he refused to be taken out by the obstacle and cleared it, then he almost failed the Jumping Spider, but he defied the odds and jumped back onto the trampoline, and yet, he made it past the Jumping Spider, but sadly, he went out at the Half-Pipe Attack. But in SASUKE 27, he went all the way to the Final Stage for a third time and acheived Kanzenseiha for a second time, making him the only Grand Champion to beat the entire SASUKE course two times.